Strut

Strut is an AI-powered product research and strategy platform designed to help teams validate ideas, understand markets, and prioritize what to build next. It connects to multiple data sources—including user feedback, reviews, competitor products, and market signals—to centralize qualitative and quantitative insights in one place. Using AI, Strut automatically clusters similar feedback, identifies recurring themes, and highlights unmet customer needs, reducing the manual effort required for research synthesis.

Product teams can use Strut to analyze customer interviews, support tickets, NPS responses, and survey data to uncover pain points and opportunity areas. The platform supports competitive analysis by tracking feature sets, positioning, and user sentiment across alternative solutions. Strut also helps with roadmap planning by linking insights to potential features, estimating impact, and organizing opportunities by customer value and strategic fit.