Voyado

Voyado is a unified customer experience platform designed specifically for retail and e‑commerce businesses. It combines CRM, loyalty management, customer data platform (CDP), marketing automation, and AI-driven product discovery in a single environment. The primary purpose of Voyado is to help retailers use their customer and product data to personalize interactions, increase customer lifetime value, and drive measurable revenue growth across channels.

Voyado consolidates data from online and offline touchpoints into unified customer profiles, enabling precise segmentation based on behavior, transactions, preferences, and lifecycle stage. Its marketing automation tools allow users to design and execute omnichannel campaigns across email, SMS, app, and onsite messaging, with dynamic content and real-time triggers such as abandoned cart, back-in-stock, or lapsed customer flows. The built-in loyalty engine supports point-based programs, tiers, rewards, and personalized offers, while tracking engagement and redemptions. Additionally, Voyado’s AI-powered product discovery, including search, recommendations, and merchandising, uses behavioral and contextual signals to surface relevant products and optimize conversion.