Owletter

Owletter is an email monitoring and analytics tool designed to help businesses track, archive, and analyze their competitors’ email marketing campaigns. Its primary purpose is to automatically capture emails from selected senders, organize them into a searchable database, and provide insights into send frequency, timing, and content trends. This allows marketing teams to better understand competitor strategies and make data-driven decisions about their own campaigns.

Key features include automatic inbox monitoring that continuously collects emails from target domains and newsletters without manual forwarding or setup for each sender. Owletter stores every captured email with screenshots and HTML versions, enabling users to review design, subject lines, and calls-to-action over time. The platform offers visual timelines and reporting tools to identify send patterns, seasonal activity, and campaign bursts, as well as alerts for sudden changes in volume or messaging. Users can also tag and categorize emails, filter by sender or campaign type, and export data for further analysis or internal reporting.