Gainsight

Gainsight is a customer success and product experience platform designed to help recurring-revenue businesses drive retention, expansion, and product adoption. It centralizes customer data from multiple systems to give teams a unified, actionable view of customer health and lifecycle. The primary purpose of Gainsight is to operationalize customer success processes so organizations can proactively manage risk, deliver value, and scale their customer success strategy.

Key capabilities include robust health scoring that combines product usage, support activity, survey feedback, and financial data to identify at-risk and expansion-ready accounts. Gainsight’s automation engine enables playbooks, alerts, and workflows that guide customer success managers through standardized actions such as onboarding, renewal preparation, and escalation handling. The platform also offers in-app engagement tools for product teams to launch targeted guides, tooltips, and surveys, as well as analytics to measure feature adoption and user behavior. Native integrations with CRM, support, and data tools ensure that customer insights are current and accessible across teams.