Vidyard

Vidyard is a video platform designed for sales, marketing, and customer success teams to create, host, and track videos throughout the buyer journey. It combines AI-powered video recording and messaging with robust video hosting, analytics, and engagement tools. Users can record their screen, webcam, or both, generate AI-assisted scripts, and personalize messages for prospects or customers. Vidyard supports embedding videos on websites, landing pages, emails, and in-product experiences, while providing detailed viewer analytics such as watch time, drop-off points, and individual viewer tracking.

The platform integrates with major CRMs and sales engagement tools like Salesforce, HubSpot, Outreach, and SalesLoft, enabling video engagement data to feed directly into sales workflows and lead scoring. For marketing teams, Vidyard offers video hubs, playlists, calls-to-action, and forms to capture leads and drive conversions. Sales teams can use video messaging inside email, LinkedIn, and other channels to increase reply rates and deal velocity. Customer success and support teams can create explainer videos, onboarding walkthroughs, and knowledge base content. Overall, Vidyard helps organizations use video more strategically to humanize communication, measure impact, and scale personalized outreach across the revenue lifecycle.