Trafficguard

Trafficguard is a digital advertising protection platform designed to identify, prevent, and report invalid traffic across paid media channels. It helps advertisers, agencies, and app developers safeguard their budgets from click fraud, bots, and other non-human activity that distorts performance data. By providing real-time monitoring and automated mitigation, Trafficguard enables more accurate attribution and better return on ad spend across search, social, programmatic, and mobile acquisition campaigns.

Trafficguard’s core capabilities include real-time click and impression analysis, device and IP reputation scoring, and behavioral pattern detection to flag suspicious activity before budget is wasted. The platform offers pre-bid and post-bid fraud prevention, blocking invalid traffic at the source where possible and cleansing data for downstream analytics and optimization. Detailed reporting and dashboards provide transparency into fraud types, sources, and impacted campaigns, helping teams refine targeting and inventory selection. Integrations with major ad networks, analytics platforms, and attribution tools streamline deployment without significant changes to existing workflows.