Spotler

Spotler is a marketing automation and customer engagement platform designed to help organisations turn data into actionable, revenue-generating campaigns. It connects email, web, and CRM data so marketers can segment audiences more precisely, automate personalised journeys, and measure performance across channels. The primary purpose of Spotler is to simplify complex campaign orchestration while giving teams better visibility into customer behaviour and campaign impact.

Key features include advanced email marketing with drag-and-drop editors, dynamic content, and behavioural triggers that respond to user actions such as opens, clicks, and website visits. Spotler’s integrated CRM and data tools enable robust segmentation based on demographics, engagement history, and purchase behaviour, allowing for highly targeted messaging. Built-in lead scoring, nurturing workflows, and form/landing page builders support full-funnel campaigns from acquisition to retention. The platform also offers detailed analytics and reporting, helping teams evaluate performance, attribute revenue, and refine strategies based on real-time insights.