Retreaver is a call tracking platform that records, attributes, and routes inbound phone calls to monitor marketing campaigns and optimize phone-based sales performance.
Retreaver is a call tracking and routing platform designed to give marketers, sales teams, and performance networks granular insight into inbound phone calls. Its primary purpose is to connect the right caller to the right destination in real time while capturing detailed attribution data for every interaction. By linking calls to campaigns, traffic sources, and customer profiles, Retreaver helps organizations understand which efforts are driving revenue and how to optimize their spend.
Retreaver supports dynamic call routing based on customizable rules such as caller attributes, campaign parameters, time of day, or agent availability. It offers detailed call attribution with tracking numbers, tags, and metadata that can be passed through from landing pages, ads, or third-party systems. The platform integrates with popular CRMs, marketing automation tools, and analytics platforms, enabling closed-loop reporting and performance measurement. Additional capabilities include IVR options, real-time reporting, call recording, and quality controls to filter invalid or low-quality calls.
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