Qloo

Qloo is an AI platform designed to predict consumer tastes and preferences across entertainment, dining, travel, fashion, and other lifestyle categories. It analyzes relationships between millions of cultural entities—such as people, places, brands, and media—to generate highly accurate recommendations and similarity insights. The primary purpose of Qloo is to help businesses understand what their customers are likely to enjoy next, enabling more relevant personalization, targeting, and product decisions.

At the core of Qloo is a large-scale knowledge graph that maps how cultural items connect, enriched by an anonymized consumer behavior dataset. Its APIs and tools allow companies to input any combination of interests—such as a TV show, restaurant, or musician—and receive predicted affinities, lookalikes, and ranked recommendations. The platform supports use cases like content discovery, audience segmentation, cross-sell and upsell modeling, and geographic expansion analysis. Qloo’s privacy-by-design approach ensures insights are generated without relying on personally identifiable information, making it suitable for compliance-conscious organizations.