Maillayer

Maillayer is a self-hosted email marketing platform designed for businesses and developers who want full control over their email infrastructure without ongoing subscription costs. It enables you to run campaigns from your own server or hosting environment, with a one-time payment model and no recurring fees. The platform focuses on delivering core email marketing functionality while maintaining data ownership and privacy on your own systems.

Maillayer typically includes tools for managing subscriber lists, creating and sending bulk email campaigns, and tracking essential performance metrics such as opens and clicks. Because it is self-hosted, it can integrate with your existing stack, SMTP providers, or transactional email services, allowing flexibility in how emails are delivered. The system is built to handle automation workflows like welcome sequences or scheduled newsletters, and often supports segmentation, so different audience groups can receive tailored content. Its architecture is designed to be maintainable by technical teams, with configuration options that can be adapted to various server environments.