Glia

Glia is a digital-first contact center platform that uses AI to unify customer interactions across web, mobile, and voice channels. Its primary purpose is to help organizations deliver faster, more efficient support by blending automation with human-assisted service in a single environment. Glia focuses on reducing friction for both customers and agents, enabling seamless transitions between chat, video, voice, and co-browsing within the same session.

Key capabilities include AI-powered virtual assistants that handle routine inquiries, intelligently route conversations, and provide agents with real-time suggestions and next-best actions. Glia’s platform supports digital engagement tools such as live chat, audio and video calls, and co-browsing, allowing agents to visually guide customers through forms, applications, and complex workflows. Integrated analytics and interaction reporting give teams visibility into performance across channels, helping them identify bottlenecks, optimize scripts, and improve self-service flows. The platform is designed to integrate with existing CRMs and contact center systems, centralizing context so customers do not need to repeat information.