Conjura

Conjura is an eCommerce analytics platform designed to turn fragmented performance data into clear, actionable insights for digital retailers and brands. It centralizes data from key sales and marketing channels, enabling teams to understand what drives revenue, profitability, and customer lifetime value. The primary purpose of Conjura is to provide a reliable, unified view of performance so operators can make faster, evidence-based decisions across acquisition, retention, and operations.

The platform integrates with Shopify, TikTok Shop, Amazon, and other major commerce and advertising systems, automatically consolidating data into standardized, analysis-ready models. Users can track channel performance, cohort behavior, and product-level profitability through configurable dashboards and reports. Conjura typically supports drill-down analysis across campaigns, SKUs, and customer segments, helping identify underperforming channels, inefficient spend, and operational bottlenecks. It often includes alerting and benchmarking capabilities so teams can monitor key metrics such as ROAS, contribution margin, repeat purchase rate, and inventory performance in near real time.