Pipl

Pipl is an identity intelligence platform designed to help organizations detect and prevent fraud by transforming fragmented identity data into a unified, explainable profile. It ingests and analyzes identity attributes from diverse sources—such as email addresses, phone numbers, usernames, and physical addresses—to determine whether a person is who they claim to be. Powered by Elephant, Pipl’s AI model, the platform delivers actionable risk insights that support more accurate and consistent fraud decisions across the customer lifecycle.

Pipl correlates billions of identity records to provide high-confidence linkages between identity elements, revealing relationships that are not apparent in isolated datasets. Its scoring and explanation capabilities allow teams to understand why a particular identity is flagged as risky or trusted, supporting both automated decisioning and human review. The platform offers robust APIs for real-time integration into onboarding, authentication, and transaction flows, as well as batch processing for large-scale investigations and remediation. Additionally, Pipl maintains a global coverage footprint, enabling cross-border identity verification and fraud detection for international operations.