Onthefly

Onthefly is a browser-based live streaming platform designed for brands, agencies, and creators who need to broadcast simultaneously across multiple channels. Its primary purpose is to simplify professional multistreaming, enabling users to host webinars, virtual events, product launches, and live shows while maximizing reach and maintaining consistent branding. By centralizing production, distribution, and audience engagement, Onthefly helps teams manage complex live campaigns without relying on multiple tools or custom setups.

Onthefly supports multistreaming to major platforms such as YouTube, Facebook, LinkedIn, Twitch, and custom RTMP destinations, allowing users to go live on many channels at once from a single interface. The platform typically includes scene and layout management, screen sharing, media insertion (pre-recorded videos, overlays, lower thirds), and branding customization to keep streams visually consistent. Built-in chat aggregation lets hosts monitor and respond to comments from different platforms in one place, while recording and replay options enable repurposing content after the event. Team collaboration features, guest invitations via links, and basic analytics help coordinate production and evaluate performance across channels.