Helium 10

Helium 10 is an all-in-one software suite designed to help Amazon and Walmart sellers research products, optimize listings, and manage their e-commerce businesses more efficiently. Its primary purpose is to provide data-driven insights across the entire selling lifecycle, from product discovery and keyword analysis to operations, PPC, and profitability tracking. By consolidating multiple tools into a single platform, Helium 10 enables sellers to make informed decisions and scale their businesses with greater control and accuracy.

The platform includes advanced product research tools such as Black Box for identifying high-potential products and Xray for validating demand, competition, and profitability directly on Amazon search and product pages. Its keyword research and listing optimization capabilities—through tools like Magnet, Cerebro, and Frankenstein—help sellers uncover relevant search terms, analyze competitors’ keywords, and build SEO-optimized listings. Helium 10 also offers listing monitoring, review and hijacker alerts, inventory management, refund detection, and profit analytics to streamline day-to-day operations. Integrated PPC tools allow sellers to analyze advertising performance, refine campaigns, and control ad spend more effectively.