Ghola

Ghola is an AI-powered platform for creating, managing, and deploying customizable conversational agents that can be embedded across digital products and workflows. The tool allows users to design “gholas” (AI personas) with distinct knowledge, tone, and behavior, then connect them to documents, websites, or data sources so they can answer questions and perform tasks based on organization-specific information. Through a browser-based interface, users can configure prompts, define rules, and iteratively refine agent behavior without needing to write code.

Ghola supports integrations via API and embeddable widgets, enabling teams to add AI assistants to web apps, customer portals, internal tools, or support channels. Key capabilities include multi-agent orchestration, memory and context handling, and granular control over what each agent can access or do.