Archive

Archive is an AI-powered platform designed to automatically collect, organize, and surface user-generated content (UGC) from across social media and other digital channels. Its primary purpose is to centralize tagged content, mentions, and brand-related posts into a single, searchable library so teams can quickly find and reuse the most relevant assets. By consolidating UGC in one place, Archive helps brands understand, manage, and leverage the content their communities are already creating.

Key features include automated content ingestion from platforms where your brand is tagged or mentioned, intelligent tagging and categorization, and powerful search capabilities to locate the right asset in seconds. Archive allows teams to filter content by creator, platform, campaign, product, or performance metrics, making it easier to identify top-performing posts or creators. Reporting tools provide insight into UGC volume, engagement, and impact, helping marketers quantify the value of community-driven content. The platform also supports collaboration by enabling teams to share collections, annotate content, and manage approvals in a structured workflow.