Analyzr

Analyzr is an AI-driven analytics platform designed to make predictive modeling and machine learning accessible to B2B sales and marketing teams in midmarket and enterprise organizations. It centralizes data from CRM, marketing automation, and revenue platforms to generate actionable predictions that support pipeline growth, account prioritization, and revenue forecasting. The primary purpose of Analyzr is to help organizations move from descriptive reporting to predictive and prescriptive insights without requiring in-house data science expertise.

Key capabilities include predictive lead and account scoring, churn and upsell propensity modeling, and opportunity win-rate analysis based on historical performance data. Analyzr typically integrates with systems such as Salesforce, HubSpot, and other common GTM tools, enabling automated data ingestion and continuous model retraining as new data flows in. Users can configure segments, thresholds, and scoring rules through an intuitive interface, while the platform’s explainability features help teams understand why specific accounts or opportunities are prioritized. Role-based dashboards, cohort analysis, and performance tracking allow sales, marketing, and RevOps teams to monitor the impact of AI-driven decisions over time.