AI Studio by Meta

AI Studio by Meta is a development platform for creating, customizing, and deploying AI assistants and generative experiences across Meta’s ecosystem. It enables developers and businesses to build AI agents that can interact with users on Facebook, Instagram, Messenger, and WhatsApp using natural language. The tool provides interfaces for configuring behavior, personality, and domain knowledge, as well as integrating external data sources and APIs so assistants can answer questions, perform tasks, and support workflows.

Key capabilities include conversation design, prompt and response configuration, and guardrail settings for safety and compliance. Developers can define structured intents and actions, connect to business systems, and tailor responses to specific use cases such as customer support, lead qualification, commerce assistance, content discovery, and community engagement. AI Studio also supports iterative testing and evaluation, allowing teams to refine interactions before large-scale deployment.